Privacy Policy

Last updated: April 19, 2026

This Privacy Policy explains what information Outfit Trends (outfittrends.com) collects from visitors, how we use it, who we share it with, and the rights you have over your data. It applies to our websites, newsletters, and any related services we operate.

If you do not agree with this policy, please do not use our site.

1. Who we are

Outfit Trends is an independent fashion and style publisher. For the purposes of data-protection law, Outfit Trends is the “data controller” for the personal information described in this policy.

2. Information we collect

2.1 Information you give us directly

  • Contact form submissions: name, email address, and any information you include in your message.
  • Newsletter subscriptions: email address and, if provided, first name.
  • Comments: name, email address (not publicly displayed), website (if supplied), and comment content.
  • Writer/contributor applications: name, email, work history, portfolio links, and anything else you submit.

2.2 Information collected automatically

  • IP address, approximate location (country/region), device type, browser, operating system.
  • Pages visited, time spent, referral source, and on-site actions.
  • Advertising and analytics identifiers set by cookies and similar technologies — see our Cookie Policy.

2.3 Information from third parties

We may receive aggregated or pseudonymised data from advertising partners, analytics providers, and social platforms (for example Pinterest, Facebook/Meta, Google).

3. How we use your information

We use personal information to:

  • Operate, maintain, and improve the website.
  • Respond to enquiries and support requests.
  • Send newsletters and editorial updates you have subscribed to.
  • Moderate comments and protect against spam and abuse.
  • Measure audience, understand what content resonates, and plan editorial coverage.
  • Serve relevant advertising and measure ad performance (when permitted by your preferences).
  • Comply with legal obligations and enforce our Terms of Use.

4. Legal bases for processing (EU/UK readers)

If you are in the European Economic Area or the United Kingdom, we process personal data on one of the following legal bases:

  • Consent — for newsletter sign-ups, non-essential cookies, and similar opt-in processing.
  • Legitimate interests — to run, secure, and improve the website, to understand our audience, and to serve basic, non-personalised advertising.
  • Contract — where you have entered into an agreement with us (for example as a contributor).
  • Legal obligation — where we are required to process data by law.

5. Advertising and analytics partners

Outfit Trends uses third-party services for analytics, advertising, and content delivery. These partners may set cookies or use similar technologies to collect information about your visits to our site and other sites. This may include Google Analytics, Google AdSense or an equivalent ad management partner, social-media advertising pixels (for example Meta, Pinterest), and affiliate networks.

Full detail on cookies and how to control them is in our Cookie Policy. Detail on advertising specifically is in our Advertising Policy.

6. Sharing your information

We do not sell your personal information. We share personal information only with:

  • Service providers who help us run the site (hosting, email delivery, analytics, advertising, comment moderation, security).
  • Professional advisers (legal, accounting) where necessary.
  • Authorities when required by law, court order, or to protect our rights.
  • A successor entity in the event of a merger, acquisition, or sale of assets.

7. International transfers

Our service providers are based in multiple countries, including the United States. Where personal data is transferred out of your region, we rely on appropriate safeguards such as Standard Contractual Clauses, adequacy decisions, or your consent.

8. Data retention

We retain personal data only for as long as needed for the purposes set out in this policy, or as required by law. Newsletter data is retained until you unsubscribe; comment data is retained for as long as the comment remains published; contact form data is retained for a reasonable period after your enquiry is closed.

9. Your rights

Depending on where you live, you may have the right to:

  • Access the personal data we hold about you.
  • Correct inaccurate or incomplete data.
  • Request deletion of your data.
  • Restrict or object to certain processing.
  • Receive your data in a portable format.
  • Withdraw consent at any time (this does not affect the lawfulness of earlier processing).
  • Opt out of the “sale” or “sharing” of personal data (for California readers under the CCPA/CPRA).
  • Lodge a complaint with your local data-protection authority.

To exercise these rights, contact us using the details in Section 13.

10. Children

Outfit Trends is not directed at children under 13 (or 16 in certain jurisdictions). We do not knowingly collect personal information from children. If you believe a child has submitted personal data to us, please contact us and we will delete it.

11. Security

We use reasonable technical and organisational measures to protect personal data. However, no system is perfectly secure. You share information with us at your own risk.

12. Updates to this policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top tells you when the most recent change was made. Material changes will be highlighted on this page or communicated by email where appropriate.

13. Contact

For privacy questions, data-rights requests, or complaints, please contact us through the Contact page.